Company visit with MSC Cruises – Behind the scenes of MSC Bellissima, 16.09, Shanghai

The Italian Chamber of Commerce in China (CCIC) in collaboration with its Sport and Tourism Working Group (STWG) is glad to invite you the Company visit with MSC Cruises – Behind the Scenes of MSC Bellissima: Cruise Operations & Guest Experience.

Join us for an exclusive opportunity to step aboard MSC Bellissima and discover what it takes to operate one of the world's most advanced cruise ships. The event will be held on 16 September 2026, with departure at 07:30 from the CCIC Shanghai Office, offering participants a unique behind-the-scenes perspective on cruise operations, hospitality management and the future of global tourism at sea.

Why participate?

Experience an exclusive guided tour of MSC Bellissima and gain first-hand insight into the ship's facilities, onboard services and the organization required to deliver a seamless guest experience.
The program features a seminar offering insights into the latest trends and outlook of the global cruise tourism industry, as well as a networking lunch onboard MSC Bellissima, providing an excellent opportunity to connect with industry experts and professionals from the tourism, hospitality and travel sectors.

Ticket: 

• CCIC Members: 200 RMB; 
• Non-Members: 350 RMB; 
• CCIC Young Professionals Network: 120 RMB

Important notice

Please note that all participants are required to travel on the organized bus departing from the CCIC Shanghai Office. Individual arrivals at the cruise terminal or alternative transportation arrangements will not be permitted due to port security and immigration procedures.

Refund policy: refunds are available only within 24 hours before the event.

For more information contact us at: sh.events@cameraitacina.com

About MSC Cruises
Headquartered in Geneva, Switzerland, the privately-owned MSC Cruises is the world’s third largest cruise line and the market leader in Europe with a strong and growing presence in North America.A global cruise brand with 23 modern ships offering cruises across five continents, guests can visit more than 100 countries worldwide with more than 300 destinations, making unforgettable memories and enjoying the finest hospitality.

For more information visit https://www.msccruises.com.cn/ or www.msccrociere.it​

About Sport and TourismWorking Group (STWG)
The Sport and Tourism Working Group (STWG), under the China-Italy Chamber of Commerce (CICC) umbrella, has been established in 2020 merging the Sport Working Group (SWG) and the Italy China Travel Club (ICTC).This Working Group includes all the companies operating in the sport and tourism sectors, such as the design and engineering studio, sport equipment manufacturers, sport facilities developers, sport-related services companies, operators and promotion agencies, accommodations and service providers and cooperates with Italian private and public tourism sector both in Italy and in China.The aim is promoting the know-how and the quality of Italian sport companies and products in China and promoting Italy as a travel destination to the Chinese audience.​