Job Board

Job purpose
职位目标
This position will focus on various clinical departments of the hospital, establish connections with KOLs, and execute the strategic promotion of Bracco full product line in clinical departments of the hospital.
该职位将是专注于医院各临床科室，与KOL 建立联系，为博莱科全线产品的在医院临床科室推广的战略执行。

This position requires a deep understanding of clinical expertise and the ability to translate that knowledge into effective sales strategies. The ideal candidate will have a background in medical sales, a comprehensive understanding of the healthcare industry, and strong communication skills.
该职位需要对临床专业知识有深入的了解，并能够将这些知识转化为有效的销售策略。理想的候选人将具有医疗销售背景，对医疗保健行业有全面的了解，并具有很强的沟通技巧。

Main Responsibilities, Activities, Duties and Tasks
主要工作职责，活动和任务
• Execute solution strategy and work with related modalities to build up executable clinical solutions with business impact according to modalities’ needs（ including orders, revenue, contribution margin）;
执行解决方案战略，并与相关模式合作，根据模式的需求（包括订单、收入、贡献率）建立具有业务影响的可执行临床解决方案；
• Visit and support clinical customers in the assigned hospital territory/ region to establish excellent Bracco Branding and marketing reputation；
访问并支持指定医院区域/地区的临床客户，以建立卓越的Bracco品牌和营销声誉；

• Support multiple modalities’in the hospital clinical departments for the commercial oppotunties to reach the business required goal/ budget;
支持医院临床部门的多种模式，以获得商业机会，达到业务所需的目标/预算；
• Identify potential clients and organize sales visits to present Bracco products, services and portfolio & solution;
识别潜在客户并组织销售拜访，展示Bracco的产品、服务以及产品组合和解决方案；
• Promote and sell Bracco products and services to healthcare professionals, including doctors, nurses, and hospital administrators;
向医生、护士和医院管理人员在内的医疗专业人员推广和销售Bracco产品和服务；
• Conduct detailed sales presentations and product demonstrations to educate clients on product benefits and usage;
进行详细的销售演示和产品演示，向客户介绍产品的优点和使用方法；
• Build and maintain long-term relationships with clients and healthcare institutions;
与客户和医疗机构建立并保持长期关系；
• Collect industries, market trends, products and competitors’ information widely, complete the necessary marketing researching, provide support for the business development Bracco;
广泛搜集市场趋势，行业、产品和竞争对手信息，完成必要的市场调研工作，为公司的业务发展
提供支持；
• Provide after-sales service, including responding to product queries and complaints;
提供售后服务，包括回复产品查询和投诉；
• Keep detailed records of all contacts and meeting outcomes;
详细记录所有联系人和会议结果；
• Work closely with medical teams, Marketing(application) and direct sales teams to develop customized solutions;
协同医学部，市场/应用职能资源，以及直销团队提供博莱科产品的定制化方案给临床客户；

• Build a communication bridge between clinical and imaging departments to ensure the smooth use of Bracco products within the hospital；
搭建临床与影像科的沟通桥梁，确保博莱科产品在医院内部的顺畅使用；
• Build up and maintain provincial key luminaries and stakeholders for Bracco Products in regional/ provincial market；
建立和维护Bracco产品在地区/省级市场的省级关键人物和利益相关者；
• Develop long-term customer relationships through the ability to identify and capitalize on opportunities that immediately satisfy customer needs with KOL in assigned territory/ provincial;
通过在指定地区/省级的KOL识别并利用立即满足客户需求的机会，发展长期客户关系；
• Manage related collaboration programs;
管理相关的协作项目；
• Establishing product business strategy, Implement the target accounts according to the strategy and plan；
建立产品策略，实施于目标客户（所负责的地区和医院）；
• Effectively implement business plan in advance, meet sales targets set by the company and aim to exceed;
有效执行预先制定的业务计划,完成业务指标并专注超越指标的机会。
• Manage cost within the established budget constraints.
在既定的预算限制内管理好费用；
• Set up an effective business network and monitor key accounts to keep business growth;
建立有效的业务网络并跟进主要客户以保持业务的持续增长；
• Take full responsibilities for getting right products into market and providing strong strategic support to region sales to satisfy the customers through close cooperation with Bracco product modality Sales team；
通过与Bracco产品模式销售团队的密切合作，全面负责将正确的产品推向市场，并为区域销售提供强有力的战略支持，以满足客户的需求；

Company introduction

Bracco is a world-renowned medical group. Founded in Italy in 1927, Bracco has been operating in more than 100 markets worldwide, with more than 3,960 employees and annual revenue of more than 2 billion euros, about 88% of which comes from overseas markets outside Italy. The group invests nearly 9% of its annual net sales in research and development (imaging diagnosis and medical devices) and owns more than 2,200 patents. Bracco group is headquartered in Milan, Italy. Bracco group is consisted of three entites - the Bracco imaging diagnosis company (diagnostic imaging), Bracco medical system (medical devices and high-end contrast agent injection system), and the Italian diagnostic center specializing in clinical diagnosis. Bracco imaging diagnostics is an original research and development company whose success has witnessed the history of the entire imaging industry. The company's unique products, covering radiation, CT, nuclear magnetic resonance, ultrasound and nuclear medicine and other fields. In 2001, Bracco group acquired ACIST, which provides high-quality medical devices and high-end contrast injection systems for the field of radiation and radiotherapy. ACIST is headquartered in Minneapolis and has offices in Europe and Asia. The advanced equipment of ACIST has been adopted by well-known medical centers in more than 40 countries, benefiting tens of millions of patients worldwide in cardiovascular angiography. In addition, the group has opened an advanced polyclinic in Milan, the Italian diagnostic center (CDI), which provides services directly to patients for more than 30 years. The ambulatory center offers a full range of preventive, diagnostic, rehabilitation and personalized services, with a particular focus on radiosurgery and same-day surgery.