Quality Council New Seminar Series: Corporate Communication Content, Dec 1

The China-Italy Chamber of Commerce (CICC), together with its Quality Council (QC), is pleased to invite you to the first session of the new seminar series “Corporate Communication Content” to be held on Thursday, December 1st both online and offline in Shanghai.

The series is aimed at companies of industrial sectors wishing to gain a deeper understanding of the best marketing practices to promote their business in China. Each session will feature a single speaker sharing their experience and providing valuable insights on a significant marketing tool; our experts will delve into the topics of marketing strategy, creative content creation and social media management, to name a few. 

The first event of the series will be held on December 1st with Flavia Cusaro, Managing Director China at Studio Volpi, as special guest, and Carlotta Godio, Co-founder and GM at FLATMIND Productions, as moderator. The discussion will focus on the best approach to building an effective communication strategy for OEM products.

SPEAKER

Flavia Cusaro
Managing Director China, Studio Volpi

Flavia is the Managing Director of Studio Volpi’s Shanghai branch office. She has been living in China for more than a decade and she has a deep understanding of China’s business environment and culture. In 2019 she joined Studio Volpi, a leading Italian Industrial Design studio and innovation partner for well-known companies all over the world.

AGENDA
(Beijing Time)

6:30-6:45 pm

Registration

6:45-6:55 pm

Introduction by the moderator Carlotta Godio, Co-founder and General Manager at FLATMIND Productions

6:55-7:40 pm

“How to build a communication strategy for an OEM product” with Flavia Cusaro, Managing Director China at Studio Volpi

7:40-8:30 pm

Networking session

EVENT DETAILS

Date: Thursday, December 1st, 2022
Time: 6:30 - 8:30 pm (Beijing Time)
Method:
Online via Zoom
Offline at FLATMIND Productions (Yuyao Road No. 420, Bldg. 1, Room 201, 200040 Shanghai / 余姚路420号1号楼201室)
Language: English
Event fee:
Offline: CICC Members: 120 RMB / Non-Members: 180 RMB
Online: Free of charge

Interested in joining? Click here to sign up!

Any questions? Contact us at infoshanghai@cameraitacina.com

PROGRAM OF THE COURSE

• Session #1
December 1st 2022
“How to build a communication strategy for an OEM product” by Flavia Cusaro, Studio Volpi

• Session #2
December 14th 2022
“The world of events” by Alberto Sanseverino, Publicis Luxe Events

• Session #3
“Corporate creative video content” by Carlotta Godio, FLATMIND Video Productions

• Session #4
“Art as a marketing tool” by Davide Quadrio, Arthub

• Session #5
“The usage of social media in China”

KNOW MORE ABOUT QUALITY COUNCIL

The Quality Council is a council created by the China-Italy Chamber of Commerce on Luxury Living, Fashion, Luxury and Premium Goods, Design, and Lifestyle, with the aim to support Italian companies in their business in China and helping them to tackle China and raise awareness about this market speed, magnitude, and complexity.

Since its establishment, some of the activities promoted by the Council include the support of 2020 Business Dialogue; a live-streaming session held for Italian brands on the occasion of the 2020 Tmall Single Day commercial festival; a panel discussion along with Confindustria about entry strategies into China; various seminars in the areas of IP protection, e-commerce, and digital ecosystem.

Quality Council is currently composed of a team of professionals and entrepreneurs who directly operate in luxury goods, fashion, digital, interior design.

Shanghai office of the Chamber welcomes any proposal or request of information pertaining Quality Council at the email address QualityCouncil@cameraitacina.com.