De` Longhi - Kenwood Factory Tour - Guangzhou, November 20th 2012


The China-Italy Chamber of Commerce is pleased to invite you to a guided tour of our honoured member and worldwide known Small Home Appliances Manufacturer  De` Longhi - Kenwood Appliances (Dongguan) Co. Ltd., one of the Italian brands eponymous of innovation and “italian lifestyle” at home.


The event is the second stage of a CICC initiative to show Italian excellences in the local context, in order to foster a new way of sharing and debating on different business experiences in the Chinese evergrowing market.
Manufacturing domestic appliances since 1974 (with origins at the beginning of the century), De` Longhi is an Italian family public company operating with a unique combination of enterpreneurial energy and understated style. An intelligent approach to product innovation and commerce inspired by insights of households from the world, the De` Longhi family`s goals are committed to new ideas.


With the brands De’Longhi, Kenwood, Ariete and the recent acquisition of Braun Household Division, De` Longhi Group brings different brand heritages to the market, with a worldwide presence. De`Longhi Group has significant business operations in China: Head Office in HK (for global sourcing & supply); Wholly-owned factories in Dongguan & Zhongshan (for kitchen & heating appliances); JV factories in Zhongshan, Foshan & Shanghai (for portable, telecom & industrial air-conditioners) and sales offices in several Chinese cities. This exhaustive presence on the Chinese market portrays the De` Longhi group experience as one of the most interesting in the background of the Italian community in the Guangdong province.

The Garden Hotel Guangzhou, 68 Huanshi Dong Lu, Guangzhou, 510064, China

13:00 departure from The Garden Hotel Guangzhou by shuttle bus
15:00 arrival at De’ Longhi-Kenwood Appliances (Dongguan) Co., Ltd
15:15 presentation of De’ Longhi-Kenwood Appliances (Dongguan) Co., Ltd. experience in the China
15:45 factory guided tour
16:30 Q&A session and networking
17:15 transfer to The Garden Hotel

CCIC Members: 100 RMB
CCIC Non-Members: 200 RMB
limited tickets availability

For reservation & info please contact us at


Best Regards
CICC Staff 

The Garden Hotel Guangzhou, 68 Huanshi Dong Lu, Guangzhou, 510064, China - 广州花园酒店广东省广州市越秀区环市东路368号
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Cancellation at least 48 hours prior to the event.
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