IP Protection Days: China Marketplaces, Oct 12th-13th

The China-Italy Chamber of Commerce (CICC) together with the Embassy of Italy to the P.R.C. and our Intellectual Property Working Group (IPWG) is glad to invite you to join the two-day online event “IP Protection Days: China Marketplaces” on October 12th-13th from 4:00 to 5:30 pm (Beijing Time). 

The event is supported by the Italian Trade Agency (ITA) and Confindustria



During the two sessions, company representatives and IP experts will train companies and individuals on IP Protection in the China Marketplaces.

Session I:

A Roundtable on the most frequent cases of IP infringement in the marketplaces and how to use new technologies to monitor IP infringements. We will discuss when the marketplace/platform is liable for IP infringements by vendors and share experiences on managing and protecting the IP in the marketplaces.

Session II:

The second session in a workshop format aims to train on measures to protect the IP. We will give more practical examples of IP infringements related to e-commerce, suggestions on how to protect IP, how to collect evidence, and what the risks are for Italian Companies.


Day I
“Roundtable IP in the Marketplaces”
Wednesday, October 12th

(Beijing Time)

4:00 - 4:10 pm
Welcome Remarks
Embassy of Italy to the P.R.C.; China-Italy Chamber of Commerce
4:10 - 4:20 pm
Keynote Speech: Raffaello Girotto, Legal Attaché, Embassy of Italy to the P.R.C.: IP Protection in the Marketplaces: Overview of the Main Legal and Practical Challenges 
4:20 - 5: 10 pm
Expert Panel and case study:
-Elian Xue, Kangxin Partners P.C.: Using New Technologies to Monitor IP Infringements on Marketplaces; Most Frequent IP Infringement in the Marketplaces and How to Select Suitable Remedies
-Fabio Giacopello, Managing Partner – Foreign Lawyer at HFG Law & Intellectual Property: When Marketplaces Are Liable for IP Infringements by Vendors
-Luna Bianchi, Global IP Manager in the Fashion Luxury Industry, Consitex S.A.: Sharing Experience on Managing and Protecting IP Rights on Chinese Marketplaces. A Case Study in the Fashion Industry
5:10 - 5:30 pm

Moderator: Raffaello Girotto, Legal Attaché, Embassy of Italy to the P.R.C. 


Day II
Workshop “Measures to Protect IP in the Marketplaces”
Thursday, October 13th

(Beijing Time)

4:00 - 4:05 pm
Welcome Remark
Embassy of Italy to the P.R.C.; China-Italy Chamber of Commerce
4:05 - 4:15 pm
Keynote Speech: Gianpaolo Bruno, Trade Commissioner and Coordinator of ICE/ITA Offices in China and Mongolia: Risks and Safeguards of IP Infringements for Italian Companies in E-Commerce Projects
4:15 - 4:35 pm
Mick Ryan, Director, Brand Cooperation Platform Governance Department, Alibaba Group: IP Monitoring with Alibaba: Practices & Suggestions
4:35 - 4:55 pm
Filippo Sticconi, Senior Associate, GWA Greatway Advisory: When and How to Write a Cease-and-Desist Letter to IP Infringers. How to Collect Evidence of Infringement 
4:55 - 5:15 pm
Luca Grandi, Licensing & IP Legal Counsel, Ferrero Management Services Luxembourg: : Managing IP in the Marketplaces: the Ferrero’s Case Study
5:15 - 5:30 pm

Moderator: Carlo Geremia, IPWG Coordinator



Date: Day 1: Wednesday, October 12th / Day 2: Thursday, October 13th 
Time: 4:00 - 5:30 pm (Beijing Time)
Place: Online via Zoom
Language: English 
Event fee: Free of charge 

Interested in joining?  Click here to register for Day 1 or Two-Day Pass or here to register for Day 2.

Any questions? Send us an email at bj.events@cameraitacina.com.


Event language: 

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