The China-Italy Chamber of Commerce (CICC) is glad to inform you that the F&B Working Group (FBWG) would like to design a Visual Identity (Brand Name and Logo type) of the Group. The name “F&B Working Group” can be the subject to be re-named and reduced to a form of Brand tag-line, based on the creative proposal of the agency proposal.
The Visual Identity will be used in various applications such as:
The F&BWG is opening a public call to the design agencies that belong to the CICC network in order to realize the creative artwork. The agencies that would like to participate, are required to submit their draft proposal with general visual creative direction before April 26th to the following email address: email@example.com
The “China-Italy Chamber of Commerce Food & Beverage Working Group” is a network of 60 Italian and Chinese professionals that are active Members of the Chamber with businesses in the F&B industry in China.
The F&B Working Group promotes activities that aim to leverage the collective resources reaching the common goals of mutual support in business activities and increase the awareness and cognition of the “Made in Italy” and “Italian Lifestyle” in the F&B industry in China.
Within the scope of the regular activities of the group are:
The Working Group is coordinated by 3 elected Members on a pro-bono basis.
The proposals will be evaluated by a committee that includes the CICC Secretary General and the F&B WG Coordinator and Vice-Coordinators. The evaluation will follow the following criteria:
The candidates are invited to provide proposals that clearly express the creative direction of their artworks.
This call is on a pro-bono basis. The agencies will be compensating through the mentioning, for 1 year, of the design agency name in form of “Credits” in the footnotes and sponsors area of the marketing materials related to all the activities where the Visual Identity is used (wherever applicable).
Visual Identity and basic Brand Guidelines for the VI usage
April 26th: deadline to submit the proposals
April 30th: announcement of the selected agency
May 16th : the selected agency provides the artworks and Brand Guidelines
Please contact for inquiries the FBWG Vice-Coordinator Edoardo Noce: (+86 18717829467) firstname.lastname@example.org
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