Job description: 

The digital marketing specialist is a key role for the development of the company on the Chinese market and will be responsible for the digital marketing activities in China.

He/She must have good knowledge of the digital marketing tools, with a special focus on analytics and advertising. He/She must be able to work easily on the main platforms in China and be the main technical reference in the agency.

He/she will report directly to the Country Manager China.

In details he/she will have the following duties and responsibilities:

  • Define together with the Country Manager and implement the buying strategy on the main platforms
  • Create, manage and optimize ppc campaigns on the digital platforms
  • Create, manage and optimize display and social campaigns
  • Performances’ measurement with analytics tools
  • Create reports and analysis
  • Supervise SEO analysis and optimization activities
Education Background: 
  • Bachelor degree in economics, marketing, communication
  • 2+ years of experience in digital companies like web agencies, e-commerce, online platforms or companies with strong orientation towards digital marketing projects with specific role in advertising campaign
  • Deep knowledge of the Chinese main platforms for digital advertising and analytics
  • Familiar with the usage of Excel and Office applications and software
  • Chinese mother tongue, fluent in English and Italian (optional)
Company Info: 

OTHER INFO (valid for both the vacancies)

Company info: Barbatelli & Partners Management Consultant Co., Ltd.

Starting date: as soon as possible

Contact person (to send the CV to): Mr. Pierre Restori

Email: pierrerestori@barbatelli.net

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