POST EVENT – “Made in Piemonte Jewelry”, October 29th-30th 2018

31 October 2018

Dear Members and Friends of CICC,

On October 29th-30th the new edition of “Made in Piemonte Jewellery” was held in Valenza (AL), an event organized by "Ceipiemonte" (Centro estero per l’internazionalizzazione), within the Integrated Project Chain (Progetti Integrati di Filiera) promoted by Piemonte Region and financed by European funds. The aim is to enhance Piemonte’s excellencies of the sector, symbol of Italian quality, creativity and taste.

The event was held in Villa Scaltabarozzi, the historical headquarters of Valenza’s jewellers,  and saw Piemonte's companies meeting with specialists of the sector and delegations of international buyers and journalists, including a delegation coming from the People's Republic of China carefully selected by the China-Italy Chamber of Commerce (CICC).

For the occasion it was created a walk-in exhibition in which were exposed products of Piemonte’s firms which attended the event, and was organized a workshop, entitled "The Finest Jewellery in a digital world”, about the strategies and marketing instruments useful to access international markets, focused on innovative digital channels.

During the event there were also “b2b”meetings and company visits.

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