The digital marketing specialist is a key role for the development of the company on the Chinese market and will be responsible for the digital marketing activities in China.
He/She must have good knowledge of the digital marketing tools, with a special focus on analytics and advertising. He/She must be able to work easily on the main platforms in China and be the main technical reference in the agency.
He/she will report directly to the Country Manager China.
In details he/she will have the following duties and responsibilities:
Define together with the Country Manager and implement the buying strategy on the main platforms
Create, manage and optimize ppc campaigns on the digital platforms
Create, manage and optimize display and social campaigns
Performances’ measurement with analytics tools
Create reports and analysis
Supervise SEO analysis and optimization activities
Bachelor degree in economics, marketing, communication
2+ years of experience in digital companies like web agencies, e-commerce, online platforms or companies with strong orientation towards digital marketing projects with specific role in advertising campaign
Deep knowledge of the Chinese main platforms for digital advertising and analytics
Familiar with the usage of Excel and Office applications and software
Chinese mother tongue, fluent in English and Italian (optional)
OTHER INFO (valid for both the vacancies)
Company info: Barbatelli & Partners Management Consultant Co., Ltd.
Starting date: as soon as possible
Contact person (to send the CV to): Mr. Pierre Restori