Beijing Municipal Government Delegation to Rome, Sep 3rd

On September 3rd, 2025, the Conference on Business and Economic Cooperation Opportunities: Open Beijing was held in Rome. The event was organized by the Beijing Bureau of Commerce and the China-Italy Chamber of Commerce (CICC), in collaboration with Assocamerestero and Banca Popolare di Sondrio marking the visit of the Beijing delegation to Italy.

The conference focused on presenting the development of Beijing Municipality and its business environment to Italian partners, while exploring opportunities for collaboration. The session, attended by businesses and institutions, was opened by Counsellor Xu Yuhong of the Chinese Embassy in Italy, Director General Giovanni Savini of the Ministry of Enterprises and Made in Italy, Director Zhu Zhongwen of the Beijing Municipal Commerce Bureau. The CICC was represented by the Vice Secretary General Federica Viggiani and CICC Promoter, Michele Taccetti.

For the occasion, the CICC brought together institutional representatives, government, and entrepreneurs, including Assocamerestero, Confindustria, ITA Agency, Sace, Confapi, CILAM facilitating a constructive discussion for strengthening bilateral economic cooperation.

The event covered the following topics:

• Beijing’s economic strategy: Focus on innovation-driven growth and international cooperation.
• Investment opportunities: Xicheng, Haidian, and Tongzhou offer hubs for finance, tech, and urban development.
• Strategic sectors: Opportunities in digitalization, AI, advanced manufacturing, green energy, pharma, winter sports, fashion, and lifestyle.
• Support for enterprises: Guidance on fiscal, legal, and practical tools for bilateral projects.
• Strengthening ties: Networking sessions foster dialogue and lay foundations for partnerships.

Speakers

Opening remarks:

Xu Yuhong, Counsellor, Economic and Commercial Department, Chinese Embassy in Italy

Giovanni Savini, Director General, Mission Unit “Attraction and Unlocking of Investments”, Ministry of Enterprises and Made in Italy

Umberto Catellani, Coordinator of the Rome Area, Banca Popolare di Sondrio

Beijing Municipal Government Representatives:

Zhu Zhongwen, Director of the Operative Division, Beijing Municipal Commerce Bureau | Wei Tuo, Director, General Coordination Division, Beijing Municipal Commerce Bureau

Liu Yun, Industrial Promotion Division, Administrative Committee of Beijing Sub-Center (Tongzhou) | Zhao Guanyu, Deputy Director, Commerce Bureau of Xicheng District

Liu Haiyuan, Deputy Director, Commerce Bureau of Haidian District

Italian Representatives:

Lidia Marconi, Head of National, European and International Projects, Assocamerestero | Federica Viggiani, Deputy Secretary General, China-Italy Chamber of Commerce

Daniele Ascoli, Partner International Tax & Transaction Services, Ernst & Young

The day before the conference (Sep 2nd) the Beijing Government delegation, accompanied by the China-Italy Chamber of Commerce, held a series of important business meetings in Rome. The delegation met with key partners and companies, including Intesa Sanpaolo, Assocamerestero, and ENI headquarters.

These initiatives once again underscored the Chamber’s commitment to supporting its members, promoting business opportunities, and fostering long-term cooperation between Italy and China. The strong participation and the depth of dialogue highlighted the shared determination of both countries to strengthen economic relations and pursue new avenues for mutual growth and entrepreneurial collaboration.