CICC Company Pavilion Supporting Partners | EU SME Centre and China IP SME Helpdesk

21 March 2023

The 3rd edition of the China International Consumer Products Expo (Hainan Expo) will take place at the Hainan International Convention and Exhibition Center in Haikou (Hainan Province) from April 11th-15th, 2023.

Given the central role of Italy in this year's edition – Italy has been selected as the Country of Honor, the Expo will represent a valuable showcase for Italian companies interested in promoting Made in Italy to the Chinese public.

The China-Italy Chamber of Commerce (CICC) is glad to introduce the EU SME Centre and the China IP SME Helpdesk – Supporting Partners of the CICC Company Pavilion at this year's Hainan Expo. 


EU SME Centre

The EU SME Centre is an initiative funded by the European Union to assist small and medium-sized enterprises (SMEs) from EU Member States and countries participating in the Single Market Programme, getting them ready to do business in China.


The Centre’s core mission is to facilitate market access and provide a comprehensive range of free first-line services to inform, advise, train, and connect SMEs. The Centre forms partnerships with business support organisations and trade promotion organisations to bring our services and expertise to European SMEs of all sectors.


This initiative created in 2010 is now in Phase IV (2022-2025) and is implemented by four consortium partners — the China-Italy Chamber of Commerce (leading consortium partner), European Union Chamber of Commerce in China, Italy-China Council Foundation, Sociedade Portuguesa de Inovação — and two associated partners, Trade Promotion Europe and EU-China Business Association.



China IP SME Helpdesk

The China IP SME Helpdesk supports European Union (EU) Small and Medium-sized Enterprises (SMEs) to both protect and enforce their Intellectual Property Rights (IPR) through the provision of free information and services. These take the form of jargon-free, first-line, confidential advice on intellectual property and related issues, plus training, materials and online resources. China IP SME Helpdesk organises IP training seminars and workshops all over China and Europe. It also provides online webinars on various IP-related topics and organizes one-on-one consultation sessions to help SMEs better understand IP, and how it relates to their products and to doing business in / with China.


The China IP SME Helpdesk project is funded by the European Union and builds on the achievements of a pilot project carried out in 2008-10. As of February 2023, Phase VII commenced expanding China IP SME Helpdesk’s services to the SMEs from countries participating in the Single Market Programme (SMP).


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